Your Mazda

As part of the 2010 launch of the Mazda 2, Tangerine developed a unique customization concept for Mazda Canada. The program was developed around music genres as a way to differentiate the designs and emphasize key visual elements.  Mazda Canada rolled out the program in phases with each phase having a total of 85 designs.  Now in it’s 3rd Phase the program has been very successful and the designs have been subsequently picked up in Europe.